Facebook revamped! The app will now show only videos—will text disappear?
Facebook Tests Reels-First Experience in India, Videos Could Appear as Soon as You Open the App
Facebook users in India could soon notice a major change in how the social media app looks and behaves. Meta is reportedly testing a more video-focused Facebook experience in India, where Reels and other video content may receive much greater prominence when users open the app.
The development, reported on October 7, 2026, indicates that Meta is experimenting with a Reels-first approach as short-form video consumption continues to grow. The new interface could make Facebook feel somewhat closer to Instagram, where Reels have become a major part of the overall user experience.
However, this does not necessarily mean that text posts, photos or other traditional Facebook content are being removed. The reported change is better understood as a shift in how prominently video content is presented to users.
Facebook Could Become More Video-Focused
For years, Facebook's primary experience has revolved around its Feed, where users can find a mixture of text updates, photographs, links, videos, posts from Pages and content shared by friends.
The latest experiment could change that familiar experience for some users.
Under the new approach, Reels and videos may be displayed more prominently when the Facebook app is opened, rather than requiring users to navigate separately to discover short-form video content.
The strategy reflects the changing way people consume content on social media platforms. Short videos have become an important format for entertainment, news, creators and brands, prompting major social media companies to give video increasingly prominent positions within their apps.
Why Is Meta Testing the Change in India?
India is one of the world's biggest markets for social media and mobile video consumption. The popularity of short-form videos has made the country an important testing ground for platforms experimenting with video-focused features.
Meta already operates Instagram with a strong emphasis on Reels. Bringing a similar video-first approach to Facebook could allow the company to determine whether users spend more time engaging with short videos when those videos are placed front and centre.
The experiment could also help Facebook appeal to users who increasingly prefer scrolling through videos rather than relying primarily on conventional text-based social feeds.
Will Facebook Remove Text Posts?
One of the biggest questions surrounding the reported redesign is whether Facebook plans to eliminate text-based posts.
Based on the information currently available, users should not interpret the experiment as confirmation that text posts are disappearing from Facebook.
Facebook has historically supported several types of content, including text, photos, links, Stories, Groups, Marketplace listings, long-form videos and Reels.
A Reels-first or video-first interface primarily concerns the way content is surfaced when users enter the app. Unless Meta formally announces otherwise, traditional Facebook content should not be considered discontinued.
Therefore, claims suggesting that Facebook is becoming a "video-only" platform should be treated cautiously.
Facebook and Instagram Could Feel More Similar
The proposed changes could make the Facebook experience increasingly similar to Instagram.
Meta has gradually expanded Reels across both platforms, allowing creators and businesses to use short-form video to reach larger audiences. Video recommendations have also become an important part of content discovery.
If the new interface is expanded more widely, users may encounter recommended Reels and other videos earlier in their Facebook sessions.
For creators, this could potentially increase the importance of video content. Businesses and publishers may also need to consider how their Facebook strategies adapt if video receives greater visibility than traditional posts.
What Could Change for Facebook Users?
The most noticeable difference could be what users see immediately after launching Facebook.
Instead of entering an interface dominated by the conventional Feed, some users may be presented with a more immersive video experience. They could then swipe through videos and Reels in a way that resembles the short-video experience available on other social platforms.
The exact design and navigation options may vary while the feature remains under testing.
Meta could also modify the interface based on feedback and engagement data collected during the experiment. Features tested with a limited group of users do not always reach everyone in exactly the same form.
Meta Continues to Push Short-Form Video
The latest Facebook experiment highlights Meta's continued focus on video, particularly short-form content.
Reels have already become a central feature of Instagram, and Facebook has increasingly integrated the format into its own content ecosystem. A more prominent video interface would represent another step in that direction.
For users in India who are already seeing the new experience, the Facebook app may therefore look noticeably different from its traditional design.
Still, the key point is that Facebook has not simply eliminated text, photos or other types of posts. The reported update is primarily about giving videos and Reels a more prominent position.
Whether Meta eventually rolls out the Reels-first interface more broadly will depend on the results of its testing and the company's future product decisions.